Zone Marketing Group is a privately held company, serving clients in Canada and the United States. We provide end-to-end solutions for capturing data at shows, events and online, identifying then nurturing leads and converting them to hot leads for sales teams to close.
Zone Marketing’s team creates, designs and manages all aspects of the program. We specialize in automotive and also work with other brands at Auto Shows, Consumer Events, Industry Shows, Public Events, Sporting Events and Races, Mall Tours, Ride and Drives, Retail Location Events, Online Promotions and Events.
President & CEO
With over 20 years of experience in advertising and marketing, Kurt has learned that a successful program is all about the details. Starting his career at a large global ad agency, Kurt was thrown into the hyper-competitive world of automotive brands working on complex projects ranging from print based collateral, direct to new media such as database management, CRM, and email campaigns. Kurt’s experience helps him satisfy the diverse needs that Zone Marketing clients demand. Whether hanging out with his family or riding his motorcycle, you always know he’s thinking about some little detail that will make the experience better.
With over 20 years experience in the Information Technology field, Toby Goodman brings a wealth of knowledge and expertise to Zone Marketing. His exceptional technical ability along with strong analytical and problem-solving skills enable Toby to provide creative solutions to technology issues. Toby understands that the role of technology is to support the needs of the customer, and he brings this customer service approach to everything he does.
Jim Sanfilippo is a 35 year veteran of automotive sales and marketing with experience in new product introductions, start-ups and turnarounds. He has held key positions with General Motors, major advertising agencies and automobile importers. In addition to his product benchmarking, marketing and work with automotive marketers in paid, earned and owned media, he is an internationally quoted consultant. Jim built and led Hyundai Group’s first North American full service advertising agency, Innocean Americas. As a Consultant to Zone’s US Operations, Jim will be ensuring Zone solutions are perfectly aligned with the needs of the US marketplace, while staying current with an industry that like Jim, never sleeps!
Proudly, we have been recognized on both the PROFIT 50 and the PROFIT 500 ranking of Canada’s fastest growing companies.
- Zone has captured over 1 million consumer profiles
- Helped generate thousands of vehicle sales
- Over $1 Billion in sales for our clients
- Clients get between 400% - 5,645% ROI